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How to Shop for a Professional Photographer In the digital age of photography, the most up-to-date cameras allow just about anyone to take decent pictures. While today's cameras do "okay" with exposure, they still can not compose a creative image that captures the viewer's attention. That still requires a trained professional with an understanding of light, shadow, composition, creativity and the ability to put the "subject" at ease to evoke the best possible expression. Also, a thorough understanding of the capabilities and limitations of Photoshop to "fix a photo" after it's taken is crucial. With over thirty years of professional photography experience, SpectraLight Photography is ready and able to put you and your company's "best face forward." When it comes to your professional image, "just good enough" isn't just good enough. Our best advice when "shopping" for a photographer is to review their portfolio on their web site and carefully listen to how they respond to your specific needs. Do they sound knowledgeable and able to handle your assignment or is there hesitation in their voice? If they don't have a web site or portfolio with the type of images you require, continue your search until you find a photographer who does. At SpectraLight, we refer assignments to other professional photographers when we feel we can't deliver superior images that best serve the client's needs. It is that integrity of not accepting every assignment that has built our reputation as a true professional photographic studio.
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